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https://www.emirates.com/sg/english/ http://www.mbaskool.com/brandguide/airlines/534-emirates.html https://www.emirateshighstreet.com/ http://www.al-maha.com/ https://prezi.com/z-tgofuu0kv0/emirates-marketing-strategy-presentation/ http://www.businessinsider.sg/middle-eastern-us-airlines-dispute-future-of-air-travel-2015-7/?r=US&IR=T#Suz1XZB1QecRp904.97 https://www.visitdubai.com/en/events#/ http://www.dubaiairshow.aero/

Emirates Airline

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a.      Overview of Emirates Airline Emirates Airline Video About Emirates Airline Emirates Airline originated from Dubai and it is completely owned by The Emirates Group and the United Arab Emirates(UAE) government as it a government-owned corporation. Emirates Airline is the largest airline operating in the Middle East.    Emirates Logo The CEO and Chairman if Emirates Airline is Mr. Ahmed bin Saeed Al Maktoum  Mr. Ahmed bin Saeed Al Maktoum CEO and the President is Mr. Tim Clark.  Tim Clark President The organisation currently has 64,768 employees. The slogan used by Emirates Airline is “Hello Tomorrow” and their motto is “From Dubai to destinations around the world”.  The airline was founded in 1985 and operations began that year. Throughout the years the airline is currently operating in 140 different cities in 81 countries across the six continents.  Skyward is a term used for Emirates Airline’s frequent flyer programme. Points are c

Emirates Draft

Emirates Airline Emirates originated from Dubai and it is completely entirely by United Arab Emirates government. It is also the subsidiary of the Emirates Group. It was founded in 1985 and operations began that year. The Emirates company have ventured into different industries such as the providing freight forwarding and logistics industry, aviation services such as catering and air cargo industry, retail, food and beverage industry, risk management and security industry, tour operations and events management industry as well as the sports industry with includes their sports and events stadium Emirates products and services include hotel and resorts such as the Al Maha Desert Resort & Spa, Le Meridien Al Aqah Beach Resort, Emirates One & Only Wolgan Valley Dubai Marriott Harbour Hotel & Suites, Premier Inn. Costa Coffee a beverage franchise, Emirates High an online store where customers can shop for products ranging from emirates merchandise to electronics and